15 seconds of fame

“In the future, everyone will be world-famous for 15 minutes.” - Andy Warhol, 1968

Time has become compressed, 15 minutes is a long time now. Move fast or get left behind.

The take away here is that everything has a much shorter lifetime now. Recognise that your job won’t be for life, your game will be forgotten within 2 months of launch, 10hrs of gameplay is a lifetime, even the massive investment in a typically massively multiplayer online game will only last 3 years.

Things change rapidly and you need to be prepared with your next successful venture, always think ahead, always expect change, never be complacent.